Concept & Ideation | Growth & Marketing | Design & Branding | Art

Doozy is a team of experts with a proven global track record of crafting impactful products, brands, and campaigns. We specialize in developing effective and exceptional solutions for each stage of your product's journey to ensure you stand out, evoke emotions, and inspire action.

Our Services

From a spark of an idea to a fully-fledged success story, we offer a comprehensive range of services:

Concepts & Ideation

We brainstorm, ideate, and refine your core concept—whether it's for a product, service, or a marketing campaign — to ensure it's innovative, impactful, and resonates with the target audience.

Growth & Marketing

We develop exceptional marketing strategies and advertising campaigns that reach the right people with memorable narratives.

Go-to-Market Strategy

We identify the ideal market entry points and develop an innovative strategy, paired with impactful creative content, to engage your audience.

Design & Branding

From memorable brand identities to intuitive product interfaces, our outstanding design process ensures a cohesive and engaging experience.

Art

Art is our playground. When inspiration strikes, it might end up as a campaign, product, or pure art.

Our Work

Developing Spotify's successful Israeli launch

About Us

  • I am a creative and marketing expert with over 15 years of experience in the digital and international realms. My journey has involved developing marketing strategies, brand narratives, and award-winning campaigns for renowned brands like SodaStream and Spotify, as well as crafting Go-to-Market plans for burgeoning startups. My focus has always been on creating memorable, simple, and impactful solutions.

    As the former Chief Marketing Officer (CMO) at Medflyt, I spearheaded a unique mix of strategies and creative initiatives that were pivotal in tripling the company's size and establishing its leadership in New York's competitive home healthcare market.

    Earlier in my career, I co-founded two of Israel’s premier social networks with Koranit Stoler, gaining invaluable insights into digital engagement and the dynamics of online communities.

    Beyond my professional pursuits, I am also active as a conceptual artist and author, constantly seeking fresh, exciting, and impactful ideas.

  • I am a Senior Product Designer specializing in UX/UI design and generative AI. Deeply passionate about creating witty, beautiful, and seamless user experiences, my professional focus centers on developing intuitive user interfaces for various apps and products.My academic background includes a Bachelor of Design in Interactive Design and a Master's in Art Education from NSCAD, where I focused extensively on generative AI. My thesis, "I Love You Even If There Isn't Any Me," examines the complex patterns of relationships formed by AI entities. This groundbreaking research has been showcased at prestigious venues like Virginia Tech and the Toronto-Milan Tech Festival and has attracted attention from several prominent media outlets..


  • I’m a product manager with 15 years of experience and a strong UX background.
    I love diving with my team into messy, complex problems and coming out the other end with validated, scalable products backed by a strong business case. I’m data-driven and thrive on gathering, prioritizing and iterating ideas until product-market fit is found, OKRs are exceeded and users are smiling. I take pride in managing happy, agile, goal-oriented teams.